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What is a content strategy?
Your content strategy determines how knowledge is created, managed, and shared. With AI, a solid content strategy is more important than ever.
Your content strategy sits at the intersection of your organization (people, processes, goals), your business (products & services), and technology. Every content strategy plan that Flow creates is built on experience and industry best practices, but still unique to you.

What does a technical writer do?
A technical writer translates complex products, processes and knowledge into clear, structured documentation, such as manuals, work instructions, knowledge bases and procedures.
Flow’s technical writers capture knowledge, structure information and ensure that documentation remains accurate, consistent and usable. We support projects, strengthen teams and help set up sustainable documentation processes.
Good documentation saves time, reduces errors, supports regulatory compliance and makes knowledge easy to find and reuse for both people and AI.
What is documentation technology?
Documentation technology helps you create, manage, reuse and publish technical content more efficiently. It combines the right tools, systems and workflows to make information easier to maintain across products, versions, languages and channels.
Flow helps you choose and implement documentation technology that fits your content, people and processes. From CMS and CCMS solutions to collaboration platforms and publishing workflows, count on our independent advice to focus on technology that supports your documentation goals.
The result: less manual work, better collaboration and content that is ready to scale, automate and support AI.
What is the Flow Academy?
Our Flow Academy helps people and teams build the skills to create, manage and improve technical content. Our training portfolio covers practical topics, such as technical writing, DITA, content management and documentation tools, as well as strategic topics including content strategy and AI-ready information.
Every organisation depends on reliable technical knowledge. Capturing, maintaining and publishing that knowledge requires skills that are evolving rapidly, especially as AI changes the way content is created and used.
Choose a planned course, browse the calendar or contact us to discuss a tailored session for your team, tools, content challenges and goals.


